toytopia

BMW goes social media: I’m really happy to announce the launch of my first facebook application. The application was developed to support the other marketing activities for the brandnew BMW X1. As this car will be promoted also via Twitter, Youtube and of course Facebook.

Lucky for me the Facebook As3 API was released just as I started setting up the project. So we didn’t need any PHP wrapper solution to use the features of the application API. So our PHP backend was build on a minimum of Facebook-API constraints.

For the frontend part I used Flex with PureMVC. On the backend part we choose the Zend Framework as it includes the Zend AMF library which is now officially supported by Adobe.

See Clipbox application!
See BMW X1 Fanpage!

Recently my employer interone worldwide decided to relaunch their CI and of course the corporate website had to be relaunched as well. Just have a look and decide for yourself if you like it or not ;-)

If you type a phrase in the searchfield that doesn’t leed to an exsisting content you are free to add this content by yourself. The users can write, draw, upload pictures and many more to design the new page.

The 3Series Sedan got a facelift and of course this needs to be celebrated with a multimedia special. Here we go!

The special features views in real life size. You can scroll over 4 different perspectives in a Google Maps style of navigation. The several content and information areas are all located directly on the surface of the BMW. Of course you also have premium video and audio content to watch and listen to.

This special was my first project to try the PureMVC framework in a real work project.

See it!

Actually I wanted to gather some information about the well known Cairngorm framework to see how it works and what principles the implementation follows. But quickly I found out that there might be a new star on the horizon to admire:

“PureMVC is a lightweight framework for creating applications based upon the classic Model, View and Controller concept.