BMW X1 Multimedia Special
The BMW X1 is different and so is the accompanying multimedia special. It is much more interactive than most of the other specials we made for BMW as it targets a younger audience. Highlights are a small visualizer with fancy color spray on effect, a dynamic filled flipbook and the seamless integration of the ClipBox-Module that was developed during the preSOC-Phase.
There was a core team of 2 developers temporarily supported by a freelance developer. As the lead developer I again choose the PureMVC-framework as the foundation of the application. And again I wasn’t quite satisfied with it for certain reasons. Hopefully I get time to write about that later. For now I’m just happy to have finished the project in time and creatives as well as customers are happy, too.